Roger Tjernberg, president of the fashion company Oscar Jacobson says that the company has doubled their sales every year since 2014. If they keep this pace, the online store will be their largest store in 2019:
- Our online store has the same pricing as the dealers and our own stores. Currently many of our dealers have their own online stores where they sell OJ's garments. We are thorough in updating the online store continuously with new products that are in stock. When we have sales online, it is done simultaneously with our dealers and at the same prices. Two employees work only with the online store. Plus warehouse staff.
Excerpt from: https://www.teko.se/aktuellt/nyheter/artiklar/allt-fler-shoppar-klader-pa-natet/ (Swedish)